5 Things You Can Do with Your Squarespace Website
Squarespace is a powerful platform known for its sleek, user-friendly website designs. Whether you’re a small business owner, an artist, or a professional, Squarespace offers an impressive array of features to help you create a standout online presence. As a Squarespace website designer, I’ve helped my clients to leverage the platform in creative ways.
In this blog post, we’ll dive into five key things you can do with a Squarespace website, plus a bonus tip that might just surprise you.
1. Build a Stunning Portfolio
One of the standout features of Squarespace is its beautiful portfolio templates. Whether you’re a photographer, designer, or artist, you can showcase your work in a way that’s visually engaging and easy to navigate.
What You Can Do:
Display your best work in high-resolution galleries that automatically adjust to any device.
Use full-screen layouts for immersive visual experiences.
Create separate galleries for different categories, such as personal projects, client work, or commissions.
Squarespace’s built-in portfolio tools are perfect for professionals who need to showcase their skills with minimal effort, and the design flexibility means your portfolio can evolve with your brand.
2. Create a Seamless Online Store
Squarespace is known for its e-commerce functionality, allowing you to set up an online store that’s both functional and beautifully designed. Whether you're selling physical products, digital downloads, or services, Squarespace makes it easy to integrate everything you need.
What You Can Do:
Sell physical and digital products with secure payment processing and inventory tracking.
Integrate shipping options, taxes, and local delivery features for a hassle-free e-commerce experience.
Display product variations (e.g., size or colour options) and offer discounts or promotional codes to drive sales.
Plus, with Squarespace’s built-in SEO tools, you can optimise your product pages for better visibility, helping your store attract more potential customers.
3. Create Custom Forms for Lead Generation or Bookings
A Squarespace website doesn’t just have to look good—it should also help you gather leads and bookings efficiently. With customisable forms, you can easily collect important information from your website visitors.
What You Can Do:
Build contact forms, booking forms, or event registration forms with custom fields.
Use integrated tools like Acuity Scheduling (which Squarespace owns) to let clients book appointments directly on your site.
Link your forms to email marketing tools or CRMs, so you can follow up with leads automatically.
These form tools are a great way to simplify client intake and improve customer engagement on your website.
4. Add a Blog with Powerful Content Marketing Tools
Every Squarespace site comes with a fully integrated blog feature (you’re reading one now!), perfect for sharing content and building your online presence. Whether you’re writing product updates, tutorials, or stories about your business, Squarespace makes it easy to keep your content fresh and engaging.
What You Can Do:
Use built-in SEO tools to optimise your blog posts for search engines.
Add multimedia, like images and videos, to keep readers engaged.
Include social sharing buttons so your content can be easily shared across platforms.
Blogging is one of the most effective ways to drive organic traffic to your site, build trust with your audience, and improve your SEO—especially when you pair it with the customisation options that Squarespace offers.
5. Create a Membership Area or Subscription Model
Many Squarespace users don’t realise that you can easily set up a membership site or offer subscription-based content through your site. Whether you're offering exclusive content, courses, or a membership community, Squarespace’s tools give you the power to lock content behind a paywall.
What You Can Do:
Set up a membership area where users must log in or subscribe to access exclusive content.
Offer paid subscriptions for content such as online courses, digital downloads, or webinars.
Integrate with tools like Stripe or PayPal for secure payments.
This feature is perfect for content creators, online educators, or anyone wanting to monetise exclusive content in a controlled and professional manner.
As you can see, Squarespace is a versatile platform that can handle everything from stunning portfolios and e-commerce stores to lead generation and membership sites. Whether you’re just starting out or looking to upgrade your current website, Squarespace offers the tools to bring your vision to life.
But if you want to get the most out of your Squarespace site and ensure it reflects your brand perfectly, working with a professional Squarespace website designer can make all the difference.
Let’s work together to design a website that converts! Book a free consultation and let’s chat about how a custom Squarespace site can elevate your business.